16 Must-Know Blue Toners for Vibrant Hair

Discover the best blue toner to refresh and brighten your hair with vibrant, icy hues. Find your perfect match in our quick, colorful guide.
BrandMy RatingPrice
Unknown
Top Frugal Selection
9.2/10
Naissant
Best for Color-Treated Hair
8.6/10
Eva·nyc
Best for Short Hair
8.2/10
L'oreal Paris
Best for Straight Hair
8.2/10
Unknown
8.8/10

Best Blue Toner

Looking to achieve that perfect icy hue or muted ash tone? Our quick guide to the best blue toners will help you transform your hair with just the right splash of color. Dive in to discover the most effective, vibrant formulas that make toning effortless and your hair dreams come true.

Top Frugal Selection: Wella Colorcharm

COLORCHARM Permanent Liquid Toners| Neutralize Brass| Free of Parabens| Vegan| T14 Pale Ash Blonde| 1.4 Fl Oz
Highlights
Effective at neutralizing brassy tones
Easy DIY at home
Good hair quality results

This affordable liquid toner offers effective brass neutralization and comes in a generous size that’s perfect for frequent use.

It’s easy to incorporate into your at-home hair routine—just mix it with your developer for quick, professional results.

While it can turn purple if overapplied, with a bit of care, it consistently delivers bright, cool tones without breaking the bank. Ideal for budget-savvy users, it’s a reliable choice that doesn’t sacrifice performance for price.

Overall, a top pick for those looking to keep their blonde fresh without extra hassle!

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Price history for Wella Colorcharm on Amazon

Best for Color-Treated Hair: Naissant Silver Ash Blonde Mask

naissant Silver Ash Blonde Hair Blue Toning Mask | Eliminates Brassiness | Neutralizes Yellow & Orange Tones | Paraben, Ammonia & Sulfate Free | Pro-Vitamin B5, Olive Oil & Honey (Azul Plata) 10.1 Fl
Highlights
Eliminates brassiness effectively
Nourishing, nutrient-rich formula
Long-lasting color protection

Naissant's Blue Mask is highly concentrated and designed to eliminate brassiness, making it ideal for color-treated hair that needs a vibrant boost.

The nutrient-rich formula, packed with pro-vitamin B5, olive oil, honey, and vitamin E, not only neutralizes unwanted hues but also hydrates and repairs dull strands.

It’s tested in tough conditions, ensuring you get salon-quality results, whether you're in the tropics or mountains.

While it requires a longer application time and comes at a higher price, the long-lasting color protection and nourishing benefits make it a top pick for maintaining vibrancy and health.

Be sure to also check out the best lighteners for dark hair for more options! Also, here is the price history so you know exactly when to buy!

Price history for Naissant Silver Ash Blonde Mask on Amazon

Best for Short Hair: EVA·NYC Brass to Sass

Eva NYC Brass to Sass Brunette Conditioner, Blue Conditioner for Brassy Hair, Neutralizes Brassy Red and Orange Tones, 8.8 fl oz
Highlights
Shiny, nourished hair
Great scent
Large bottle size

EVA·NYC's Blue Toning Leave-In Spray is a game-changer for those with short hair needing quick tone adjustment.

Its versatile formula not only neutralizes unwanted brassiness but also leaves your hair looking shiny and feeling nourished.

The large bottle size means fewer refills, making it a great value, and the inviting scent adds a bonus touch of luxury to your routine.

While the pump can be a bit finicky and requires some care to avoid leaks, these are minor hiccups compared to the stellar results it offers.

Overall, a solid pick for speedy, vibrant toning!

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Price history for EVA·NYC Brass to Sass on Amazon

Best for Straight Hair: L'Oreal Paris Le Color Gloss

L'Oreal Paris Le Color Gloss One Step In-Shower Toning Hair Gloss, Neutralizes Brass, Conditions & Boosts Shine, Silver, 4 Ounce
Highlights
Deep conditioning benefits
Easy application process
Neutralizes brass tones

As the best for straight hair, this 1-step in-shower gloss is super easy to apply—just squeeze and go without any mixing or gloves needed.

It neutralizes brass while boosting shine, leaving hair looking sleek and vibrant.

Plus, its vegan, coconut oil-infused formula deeply conditions, making your hair feel soft and healthy.

Keep in mind, the color lasts about 10 days, so it’s perfect for quick refreshes.

Just be cautious with overuse, as it might darken lighter blondes.

Overall, a fuss-free, effective option for glossy, pigmented straight locks.

Be sure to also check out the best brush for waves for more options! Also, here is the price history so you know exactly when to buy!

Price history for L'Oreal Paris Le Color Gloss on Amazon

Matrix Brass Off Blue

Matrix Brass Off Blue Shampoo | Refreshes, Tones & Neutralizes Brassy Tones | Color Depositing Shampoo | For Lightened Brunettes or Dark Blondes | For Color Treated Hair
Highlights
Neutralizes orange tones
Easy to use
Shiny, conditioned hair

The Matrix Blue Toning Shampoo is a trusted go-to for neutralizing orange and brass tones, leaving your hair looking cool and vibrant.

Its easy-to-use formula is perfect for quick touch-ups, and it leaves hair shiny and conditioned—no dullness here.

However, frequent use might lead to some dryness, so it's best to follow up with a good moisturizer.

While it doesn’t offer extensive stain resistance or drastic brass reduction, it’s a solid choice for maintaining that fresh, icy blonde look.

Overall, a reliable and convenient option!

Be sure to also check out the best electric straightening comb for more options! Also, here is the price history so you know exactly when to buy!

Price history for Matrix Brass Off Blue on Amazon

Clairol Professional

Clairol Professional Shimmer Lights Violet Toning Mask for Neutralizing Brassy Tones with Refreshing Blonde Hair Results
Highlights
Effective for yellow tones
Long-lasting color impact
Moisturizes and softens

Clairol Professional's blue toner really excels at combating those pesky yellow and brassy tones, leaving hair looking cool and refreshed.

The formulation also moisturizes and softens strands, making hair feel healthier with every use.

Its long-lasting color effect means fewer touch-ups and better value overall.

However, it’s worth noting that it’s less effective on lighter hair shades, and frequent applications might be necessary to maintain your desired tone.

A friendly reminder—be cautious to avoid staining your skin or surfaces during application.

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Price history for Clairol Professional on Amazon

Matrix Brass Off Blue Toner

Matrix Brass Off Color Depositing Blue Hair Mask - Neutralizes and Tones Brassy or Orange Hair, For Color Treated, Lightened Brunettes or Dark Blondes
Highlights
Effective toning results
Moisturizing and softening
Controls brassiness well

The Matrix Blue Toning Mask delivers effective results that beautifully tone down brassiness, leaving your hair looking cool and vibrant.

It’s quite moisturizing, making a noticeable difference in softness and manageability after use.

However, a heads-up: if your hair is very light or pre-lightened, you might notice a slight green tint if not used carefully—so you'll want to keep an eye on application time.

The scent isn't for everyone, but that’s a small trade-off for the powerful toning and conditioning it provides.

Overall, it’s a solid choice for maintaining that icy hue while keeping hair healthy and hydrated.

Be sure to also check out the best conditioner for wigs for more options! Also, here is the price history so you know exactly when to buy!

Price history for Matrix Brass Off on Amazon

Joico Color Balance Blue

Joico Color Balance Blue Shampoo | For Lightened Brown Hair | Eliminate Brassy Orange Tones | Boost Color Vibrancy & Shine | Protect Against Harmful UV Radiation | With Rosehip Oil & Green Tea Extract
Highlights
Effective at removing orange tones
Keeps brass in check
Shiny, vibrant results

Joico’s Blue Toner is a solid choice for anyone aiming to eliminate orange and brass tones while keeping hair shiny and vibrant.

It’s especially effective if you want those cool blonde shades to pop without compromise.

That said, a little goes a long way—overuse can dry out your strands, so moderation is key.

Keep in mind, it may leave a faint blue tint on hands if not handled carefully.

Overall, with regular use, this toner delivers consistent, salon-quality results that will boost your hair’s tone and brightness.

Be sure to also check out the best brush for locs for more options! Also, here is the price history so you know exactly when to buy!

Price history for Joico Color Balance Blue on Amazon

Pureology Gloss Treatment

Pureology Color Fanatic Top Coat + Sheer Clear Hair Toner | Hair Gloss Treatment | Clear Hair Glaze for Brunette & Black Hair
Highlights
Neutralizes brassiness
Adds shine and softness
Cost-effective alternative

Pureology's Blue Toner does a fantastic job of neutralizing stubborn brassiness, leaving your hair looking cool-toned and vibrant.

It adds a beautiful shine and softness that makes your hair feel truly luxurious.

Plus, it's a cost-effective choice compared to salon visits, making it perfect for regular touch-ups.

However, keep in mind that its effects can be limited on very stubborn brass, and it requires a good conditioning routine afterward.

Also, patience is key—application can be a bit time-consuming.

Overall, a reliable pick for maintaining gorgeous, icy hues.

Be sure to also check out the best blue magic for hair growth for more options! Also, here is the price history so you know exactly when to buy!

Price history for Pureology Gloss Treatment on Amazon

Matrix Brass Off Blue Blue Toner

MATRIX Brass Off Blue Conditioner - Tones and Removes Brassy Orange Undertones, Pigmented Conditioner For Color Treated Hair and Lightened Brunettes, Salon Conditioner & Vegan
Highlights
Eliminates brassiness
Smells great
Smooths and detangles

Matrix's blue toner effectively eliminates brassiness, leaving your hair with a cooler, more vibrant tone.

It has a pleasant scent that makes the application process a joy, and it smoothly detangles messy strands for easier styling.

While it doesn’t produce an instant color change and needs quick cleanup to avoid buildup, its high ratings and popularity speak volumes.

Plus, with its smooth texture and proven performance, this toner is a reliable choice when you want your blonde to stay bright and fresh without the yellow hues taking over.

Be sure to also check out the best toner for silver blonde hair for more options! Also, here is the price history so you know exactly when to buy!

Price history for Matrix Brass Off Blue on Amazon

Luseta Blue Shampoo & Conditioner

Luseta Blue Shampoo & Conditioner Set - Color Brightening for Brassy and Brunette Treated Hair, Revive Cool Tones, 2x 16.9oz
Highlights
Neutralizes orange tones
Vibrant, fresh-looking hair
Suitable for color treated

The Blue Shampoo works gently yet effectively to neutralize pesky orange and copper hues, giving your hair that cool, crisp tone you crave.

Its nourishing conditioner locks in vibrancy, leaving your hair feeling soft, shiny, and full of life.

Perfect for color-treated or dyed hair, it strikes a nice balance between cleaning and caring for your strands.

Plus, being sulfate, phosphate, and paraben free is a big win for those conscious of harsh ingredients. Overall, this combo delivers a vibrant, fresh look without sacrificing hair health.

Be sure to also check out the best blue mask for brassy hair for more options! Also, here is the price history so you know exactly when to buy!

Price history for Luseta Blue Shampoo & Conditioner on Amazon

L'Oreal Paris Feria

L'Oreal Paris Feria Long-Lasting Anti Brass Power Hair Toner, Ammonia Free Demi Permanent Hair Color, Ice Blonde Hair Toner, 1 Application
Highlights
Eliminates brass tones
Long-lasting (up to 3 weeks)
Adds cool, blue undertones

This ammonia-free demi-permanent toner quickly eliminates brass and adds cool, blue undertones to keep our blonde shades looking icy and vibrant.

Thanks to its high-speed technology, we noticed a cooler tone in just 5 minutes, which is perfect for a quick refresh.

It also reinforces lightened strands, leaving hair softer, shinier, and smoother.

Plus, with a lasting effect of up to 3 weeks, you won’t need frequent salon visits.

Though application can be tricky and the scent is strong, its long-lasting cool tones make it a solid choice for maintaining dazzling blondes.

Be sure to also check out the best fade comb for more options! Also, here is the price history so you know exactly when to buy!

Price history for L'Oreal Paris Feria on Amazon

ColorCharm Permanent Crème Hair Toner Blue Toner

COLORCHARM Permanent Crème Hair Toner Free of Animal-Derived Ingredients, Parabens Free & Gluten Free 2 oz
Highlights
Effective toner for brassiness
Quick processing time
Gentle with hair

This blue toner effectively neutralizes stubborn brassiness, leaving hair looking cooler and brighter in no time.

Its quick processing time makes it perfect for busy schedules, and despite its gentle formulation, it packs a punch against unwanted yellow tones.

Keep in mind, it requires a separate developer, so it's best suited for those comfortable with customizing their application.

While it's primarily a favorite for light blondes, it might not work as well on orange hues.

Overall, a reliable choice for achieving that fresh, icy blonde finish.

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Price history for ColorCharm Permanent Crème Hair Toner on Amazon

VITAMINS Hair Cosmetics

VITAMINS hair cosmetics Keratin Purple Hair Mask - Violet Blue Protein Deep Conditioner Treatment - Toner for Blonde Platinum Silver Gray Ash or Brown Colored Dry and Damaged Brassy Hair
Highlights
Effective at neutralizing brassy tones
Leaves hair soft and shiny
Hydrates and repairs damaged hair

The **H.

Y.

Vitamins 2-in-1 Purple Conditioner & Toning Hair Mask** does a fantastic job of neutralizing brassy orange and yellow tones, leaving your hair with a cool, vibrant shine.

It doubles as a deep-conditioning treatment, transforming dry, damaged strands into soft, glossy locks.

The intense pigment ensures effective toning, but it’s worth noting it can sometimes turn hair purple — so careful timing is key!

With added UV protection and nourishing ingredients like argan and jojoba oil, this mask promotes healthy, radiant hair in just a few uses.

Be sure to also check out the best beard moisturizer for more options! Also, here is the price history so you know exactly when to buy!

Price history for VITAMINS Hair Cosmetics on Amazon

John Frieda Blue Crush Set

John Frieda Blue Crush Shampoo and Conditioner Set for Brassy Toned Brunettes, Crushes Brassy Tones, 8.3 Fl Oz (Pack of 2)
Highlights
Neutralizes brassy tones
Moisturizes and nourishes
Safe for colored hair

The Blue Crush conditioner truly amps up the coolness of your brunette shade, fighting off those pesky brassy tones with its crushed blue pigments.

Its dual-dye system ensures that your hair stays vibrant without risking staining your skin or bathroom.

Plus, it’s gentle enough for both dyed and natural brown hair, offering balanced moisture and shine.

While it could boost its moisturizing game a bit more, its safe, ammonia-free formula makes it a reliable choice.

Overall, a solid, easy-to-use option for maintaining a fresh-looking, radiant brunette.

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Price history for John Frieda Blue Crush Set on Amazon

Matrix Brass Off Blue Toner

Matrix Brass Off All-In-One Toning Leave-In Spray - Nourishes and Neutralizes Brassy & Orange Tones With Frizz Control, For Color Treated Hair, 6.8 Fl Oz
Highlights
Reduces brassy tones
Softens hair
Easy to apply

Matrix's Blue Toning Spray effectively reduces those pesky brassy hues, leaving your blonde or silver hair with a cool, revitalized tone.

It’s super easy to apply, thanks to its lightweight formula that evenly coats without drenching your strands.

Plus, it softens hair, giving it a smooth, healthier feel.

However, a heads-up—its strong scent might be a bit much for sensitive noses, and it can add weight to fine hair, making it feel a touch heavier.

Still, for quick toning and a bright finish, it’s a solid choice!

Be sure to also check out the best ear dryer for more options! Also, here is the price history so you know exactly when to buy!

Price history for Matrix Brass Off on Amazon

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